Get More From The Best Free Tool For Market Research You Already Use

welcome back to the short-term rental riches podcast I am happy you're here again another week another topic there's always great things to talk about and this week I want to break down how I've been doing some property research in the modern world and it's going to surprise you uh at least some of you and I'm just going to cut to the Chase and don't tune out after you hear me say this but I do a lot of my research on YouTube now I know that sounds

totally crazy but I've got some reasons why I think you should be using YouTube as well to do some serious market research of course we always want to visit the properties we invest in and we always want to have someone there and a team that we trust but we can get a lot of the research out of the way uh there's pretty much everything is available on YouTube these days so I want to just break down how I go about using YouTube to do research on

new markets maybe that I'm not familiar with and I have used this to buy a property in a market that I was completely unfamiliar with and it's worked out really well so I want to start off by just kind of giving a little bit of a market update and why I'm again using YouTube to narrow down markets and to do some very preliminary research why because I think we've got some good times coming up is Real Estate Investors to make some good acquisition so I want

to break this down just a couple real quick pieces this is in the main theme of the episode but I am actively looking again in real estate you know when everyone's kind of leaving the market a lot of times that's when we can find deals and that's probably when we should be coming back in right so the first thing is the single family home so this is every property from one to four units this is very different than the commercial world right so in the single

family home what do we have right now we have lots and lots of homeowners that have interest rates at two 3% and for them to sell their home and move somewhere else it's going to cost them a lot more than that right at the time of this recording we're looking at 7 and2 8% and so it doesn't make sense for a lot of people to move and that's why a lot of people are not moving or they are not selling their homes if they don't need

to and so what effect is this Happ well we have less Supply on the market right so that is one segment of the real estate market right we have much less single family homes coming on because people aren't leaving it's costing more to buy new properties so the second segment I break down and and the segment that I invest a lot in is in the multif family space and so these are properties five units and higher apartment buildings and there is a lot of opportunity coming

up with this segment because they use a different type of loan structure traditionally so when someone goes out and they buy a single family home a lot of times they get a 30-year mortgage and it's fixed for 30 years and if they're locked in at that 3% rate then they're probably not going to sell unless they have to but remember these people that have to sell well those could be better deals right properties are staying on the market longer prices are dropping and pretty much all

of the markets that I'm looking at uh but there's still a lot less Supply than there is in the commercial Market this is where I think there's going to be a ton of opportunity because of the loan structure so a lot of these commercial properties these small multif Family Properties have commercial loans which are much shorter which means someone's going to have to refinance them in the near future and a lot of people in the recent past as prices were just kind of going through the

roof we're trying to buy these big multif Family Properties add some value refinance pull out cash pay off all their investors and have a win-win for everyone well a lot of these people are getting caught kind of right in the middle unfortunately because interest rates have gone way up which means the expenses for that property have gone way up which means people are not going to be willing to pay as much for those properties as they were when interest rates were lower so in other words

when interest rates go up less people can buy real estate that is just plain as simple as easy as it can get and that means there is less demand for the same amount of properties which what does it do that pushes prices down so we see across the board already Nationwide that multif family properties are down like 25 to 30% and I feel like just getting started a lot of these shorter term loans that people use to acquire properties in the last couple years they're coming

due and that means they're having to refinance they're either having to add cash to these properties to be able to refinance or they're going to be underwater with the bank right so that's just quick and a nutshell two different real estate segments there I think there's a lot more opportunity coming up with the multi family space at least in the near future and not as much with the single family space although properties across the board or staying on the market longer and they're pretty much from

what I've seen getting price drops across the board so we have another piece that's adding that adds to the Supply right and that's new construction that is also going away right those same interest rates we used to buy properties those same higher interest rates are what contractors and Builders use to fund their new projects and so what does that mean their new projects are more expensive right and not only more expensive to build because of the interest rate but their expenses are higher because we've had

inflation and then there's less people at the end of the tunnel to actually buy their completed projects right there's less people that can afford to buy these new homes because interest rates are also higher for them so we're going to see new construction really dry up in the next two to three years that's going to decrease Supply that means that rents are going to have more Demand on them right we're kind of turning into a renders Nation um so that's kind of just in a nutshell

I'm out in about looking again I was just in Florida a little while ago I'm going to be back there in a couple months I really like Florida really like affordable markets you've heard me say that a lot on this podcast if you've been listening for a while uh and a lot of people are moving to Affordable markets and so that is a good Supply demand equation one that we want to be in front of as a real estate investor so I know the podcast has

a focus on short-term rentals right but as we know a lot of these properties that we can buy as a long-term rental can also work as a short-term we have quite a few episodes on that and the differences so go back to strr riches.com uh check out all of our prior episodes we have them categorized there you can search through them there's a million ways to do a short-term rental right uh but there's also a lot of pressure on short-term rentals that people bought recently and

so I think we're going to see some good deals on those coming up as well I just want to throw out one more caveat here too and that's that a lot of people are like oh well when interest rates come down there's going to be you know prices will just go back up again but I don't think that's going to be the case why because banks that loan on single family homes that loan on multif Family Properties they also loan on Commercial properties like Office Buildings

we're just getting annihilated right now and so banks are tightening up and so just because interest rates go down doesn't mean that loans are going to be easy to get and if loans aren't easy to get then less people can actually buy these properties right so keep that in mind uh after the last crash 2008 2009 it was a lot more difficult to get a loan same thing is going to be happening now but just for different reasons so that's just in a nutshell I'm out

and about looking this is sort of the market Dynamic going on at the moment and as I do this research in these different markets that I haven't necessarily spent a lot of time in I'm learning a lot on YouTube and so I want to break down my process sorry for the long intro there the first thing is there is a lot of channels on basically every Market of real estate and so I'm going to be referring to the United States for the most piece because that's

where most of our listeners tune in thank you for tuning in uh again uh but I want to let you know that I bought my property in Brazil a lot of you know I spent a lot of time in Brazil after doing a couple months of research on YouTube now there's a lot of channels that exist on different markets we have to make sure that we find someone that's credible right uh and we also have to understand someone's motives right so we find a real estate

agent and a market and they're saying this is the best Market that ever existed and it's growing and look at all these beautiful things well we have to keep their motives in mind right so it's good to look at both sides of the coin it's good to look at pros and cons uh and just keep an eye out for that but I did a lot of research before I bought my property in balneario Karu I know that's a mouthful that's what it's called Uh in southern

Brazil beautiful property it's honestly been one of my best investments yet uh and I knew knew nothing about this city before I went there I learned about new developments coming up I learned about new infrastructure in the city uh I learned more or less what the prices should be for what types of different properties I mean I learned I learned about tourism in the area I learned about pretty much all of this pretty accurately before I even visited the city and so of course we can

do this in the US as well the first thing I would recommend is if you have your eye on a few markets that you don't have your eye on 50 of them right narrow down or at least narrow down a few States and then where can we start with this if you've never been to Florida and you're thinking about investing in Florida if you've never been to Tennessee or Oklahoma or wherever happens to be and you're thinking about investing there well do some broad level research

first go on YouTube I know this sounds crazy you might even be watching this on YouTube uh if you're not catching the podcast version yes we are on YouTube so if you prefer that head over there but do some preliminary research first what are the pros and cons of this city just from a general person's perspective and they're going to talk about things like oh the weather's great uh or the weather's not so great or the people are friendly or they're not so friendly or the

cost of living is really high or the property taxes are really low there's no state income tax me we can do a lot of general research up front so that's a good starting place but of course we want to go much further than that and so we want to start to look for channels that have experts on that area maybe they're economic experts or maybe they are real estate agents or real estate brokerage owners that work in multiple states that is a good find uh that

can help you compare between different states so again we want to be looking at both sides of this right U every Market has an upside and a downside but there are lots of active real estate agents in these markets now where you can learn about specific neighbor hoods and maybe you don't trust what the real estate agents saying on in this particular Market where you happen to be because obviously they want to sell properties well then you could simply go on YouTube and search what is

a new resident of so and so City think about so and so City and you'll get lots of people just talking about what it's like to move to that City for the first time or things that they didn't know about before moving there you'll get their insights you can literally do this down to a neighborhood level without even ever going to that neighborhood Hood so that is a good place to start so once we start to do all this research and we narrow down on some

neighborhoods you can start to determine who really is an expert in that area because remember when we're looking on YouTube if you look up Charleston South Carolina what are the pros and cons well you're going to get one video popping up but you're also going to get multiple other related videos popping up and so if you're looking for real estate for sale on the US least expensive of Coast for example you're going to get related searches that pop up and you can start to see how

credible these people are without without personally knowing them right so of course the number of views and subscriptions and all of that really help go a long way but I would also look at how long has this person been producing content for that area one little warning too I know that there's a lot of Doom and Gloom out there the Market's crashing and these markets are losing 50% and the reality is if these are the things we're subscribing to they're going to have new content like

that almost every day we don't need to be watching it every day right that's really going to sort of sway our opinion on certain things it's not necessary to to watch someone talk about a market crashing every single day week after week right so also try not to get caught up in the negativity right uh I I was looking Florida for example which obviously has hurricanes their insurance rates have gone up I was able to find out information about out insurance rates and all types of

things can actually find contacts Brokers agents property management companies everyone's pretty much on YouTube these days right but I found myself going down this Rabbit Hole of man I don't want to get a property in this area because the Hurricane's really bad then oh man I don't want to get a spot here because these hurricanes are really bad and pretty soon before I knew it every recommendation on my YouTube channel was like giant storms giant storms and so you can really go down a rabbit hole

so hopefully you can catch yourself before you go down too far and just remember to always look at the pros and cons right okay so there's a lot that we can learn on YouTube pretty much all of our preliminary information we can find contacts we can find out about the weather we can find out pros and cons we can discover small neighborhoods that maybe we wouldn't have before we can break things down to the zip code to really hone in and then afterwards start to do

our research looking first specific properties using red fin or by contacting some of these local Brokers and being on their list right so we can really really get down to granular level but a lot of times we want to be on the high level too so I want to give you my some of my favorite macroeconomic resources when I'm sort of trying to get a feel for the market I'd say number one hands down is Ken mroy him and his team have a two billion doll

portfolio real estate spread across the us he's been through lots of markets they really know what they're doing uh and his channel is really good on a macroeconomic level so he is more focused on multif family uh but I highly recommend checking him out just for broad level information and then Jason Hartman who we actually had on this podcast before make sure you go back and check out his episode if you missed it he is definitely an expert in the single family space uh and I've

listened to his podcast his YouTube channels for a long time so make sure you check him out and then there's there's another Channel I probably mentioned before but that's the real estate guys radio they've got one of the longest running podcasts or radio stations out there now I'm talking a little bit about podcast but you know a lot of these things are interchangeable now pretty much everyone who's got a podcast is on YouTube and vice versa so our podcast is on YouTube for example if you're

not watching this on YouTube I like the real estate guys radio because they have a lot of broad General real estate content they break down Down single family home they break down multif family they break down office industrial retail economics they also talk about some alternative Investments not just real estate so very good macroeconomic uh and just big picture podcast to help us wrap our heads around kind of what's going on in the environment right they've been around and they've been doing things for quite a

while so I highly recommend their Channel as well now on the short-term rental side um get paid for pad that's a great one we had Jasper ribbers on this podcast couple times actually uh that was one of the first podcasts I started listening to we have Heather bear I I really like Heather Bear's podcast and again these are all on YouTube as well uh she has the vacation rental success podcast she used to own a management company so she puts out some really good information we

don't really need to get overwhelmed I'll just give you a couple more Airbnb automated or Shan Rocky gich I think it's pronounced uh I'm not sure if it's my favorite cont producer personality but I got to give it to him uh he's got a lot of properties he's really good on the operational side with lease Arbitrage remember lease Arbitrage operations pretty much exactly the same as owning the properties so I do think he has good content Rob built if you haven't heard or seen his channel

before I think he makes fantastic videos I don't think all the videos are maybe 100% quality good information all time but he definitely has entertaining videos and he does put out a a lot of really good content so check them out that's a few on the general real estate side that's a few on the short-term rental side so yeah I kind of just wanted to break down my quick Market Outlook for the moment let you know that I'm out and about looking for properties again I

think I probably I'm definitely not rushing into anything in the moment as prices are dropping uh but I think there's going to be a lot of good opportunities especially in the multif family space for those of us that can get loans or can at least raise money to buy some of these properties at high high discounts yes every Market is different but the general Trend Across the Nation multifam is down a lot 25% to 30% single family homes are staying on the market longer less people

can buy them and that means that they're getting a lot of price drops construction is going to be drying up which means that there's going to be a lot more Demand on the rental market and also less Supply so a lot of things happening right now now uh we need to do our research obviously before we pull the trigger on a new market but YouTube as crazy as it sounds is a really good place to do a lot of good research now from the highlevel market

view down to specific neighborhoods down to getting contacts of experts in the area that you are looking to invest in so I hope that helped a little bit if you haven't considered that as a channel before well I hope you consider it now just remember there's always two sides every story if something sounds too good to be true or everything's 100% positive you know there are some negatives out there so make sure you double check that and until next time I hope you have a wonderful

day want to get on the fast track to Financial Freedom through short-term rentals well it all starts with the properties you acquire but you want to make sure that you acquire the right properties I want to give you my ebook that will show you how to do just that there is no charge it's my gift to you for being one of our subscribers just go to rest methods.com that's reest methods.com